Pure 777: The Most Loved Fragrance by Our Customers

Pure 777 is celebrated as the go-to fragrance for those who seek a refreshing, aquatic aroma that’s both invigorating and long-lasting. This best-seller captivates with its crisp notes, providing a sense of rejuvenation and elegance in every spray. Loved by our customers for its unique blend that radiates freshness, Pure 777 is more than a perfume—it's an experience. Crafted with care to suit every occasion, its popularity comes from its versatility and the confidence it inspires. Pure 777 has undoubtedly become the signature scent for many, embodying luxury, freshness, and lasting impressions.

• Apply to pulse points (wrists, neck, behind ears, etc.).
• Layer with unscented lotion for longer hold.
• Spray on clothes for extended scent retention.
• Lightly mist hair for continuous projection.
• Avoid rubbing after applying; let it dry naturally.
• Spray from a distance (6-8 inches) for even distribution.
• Apply behind knees or ankles for a lasting trail.
• Layer with complementary-scented products.
• Use a fragrance primer for enhanced longevity.
• Spray and walk through mist for an all-over effect.

At Pure Fumes, we offer custom fragrances tailored to each customer's preferences. Simply visit our shop, select your custom perfume, and share the name of a fragrance you love or describe the scent you wish to create. Our expert perfumers will craft a unique, personalized scent that matches your vision, delivering an experience as individual as you are.